Head of the company's social media operations in China, creating high-quality content about influencer marketing, and enhancing the company's impact in the industry. Directed the short video content strategy, from development to editing, achieving over 30,000 views on a single video within two weeks. Managed and grew the company's podcast account to over 10,000 followers by coordinating with guests such as investors, KOLs, business owners, and brand representatives, and producing high-quality content. Executed marketing projects such as product launches and online talks, boosting the company's industry visibility.

Designed comprehensive marketing plans for cross-border e-commerce service providers, increasing their brand exposure and customer acquisition by 25% in the domestic export e-commerce market. Conducted background checks, online meetings, and needs assessments to understand partner pain points, delivering tailored solutions that facilitated a 20% increase in successful collaborations. Head of global market expansion efforts, optimizing partner market entry strategies, and ensuring 100% successful project implementation.

Acquired in-depth knowledge of the virtual bank license application process, coordinating collaboration between domestic mobile payment companies and a Singaporean partner, leading to the successful implementation of the virtual bank license project. Collaborated closely with Singaporean partners, ensuring projects proceeded as planned, and assisting in the successful rollout of mobile payment solutions in international markets.

Achieving "Product of the Day " 2nd Background: Planned and executed a ProductHunt launch within 5 weeks while simultaneously completing a brand upgrade. Solution: Rapidly learned ProductHunt launch strategies in just 2 days and created a comprehensive plan, including PH landing page preparation, tech update coordination, promotional video production, social media content creation, and a 24-hour community engagement plan for launch day. Worked cross-functionally with teams, setting strict deadlines and managing progress to ensure flawless execution. Outcome: Secured “Product of the Day” 2nd with 474 votes and 157 community comments on the launch day.

Seamless Transition from In-Person to Online Amidst Typhoon Background: Organized an in-person product launch event within one month. Solution: Developed a detailed Gantt Chart timeline covering all event preparation tasks, including venue selection, guest invitations and coordination (including speech content and slide review), countdown promotions, media coverage, live streaming arrangements, and venue material preparation. On the day of the event, a sudden typhoon posed a significant challenge. Quickly pivoted to an online live-stream format, ensuring seamless execution and wrapping up the event just before the typhoon hit. Outcome: The event attracted over 5,000 live viewers, achieving its goals despite unexpected obstacles.